SWITCH IT UP TODAY FOR HEALTHIER CHILDREN TOMORROW
Why Childhood Obesity Matters
Barbados has one of the highest rates of childhood obesity in the Caribbean, with 42% of children obese or overweight. This endemic in childhood obesity is inextricably linked to the country’s rate of Non-Communicable Diseases. It is a national health crisis that requires policy action, advocacy, and ongoing education. Currently, the island’s non-communicable Disease (NCD) crisis is demanding immediate action. The evidence below all shows why policies are required now to change the trajectory of health of our children and generations to come.
1 In 5 Barbadians Has Obesity.
42% Of Children Are Overweight Or Obese
66% Of Adults Are Overweight With 33% Obese
NCDs Cause 80% Of All Deaths In Barbados
95% Of Barbadians
believe it is very important or somewhat important that the government play an important role in reducing obesity.
Many Pre-packed Foods
are processed with high levels of added sugars, sodium, saturated fats, and refined carbohydrates.
Substantial Evidence
demonstrates that consuming excess sugar from both beverages and foods increases the risk of developing diabetes, liver and kidney damage, heart disease, and some cancers
Excess Sodium Intake
is associated with increased blood pressure 16-17 as well as increased risk of developing cardiovascular disease, stroke, and leading to death
These statistics highlight a significant burden on lives, potential, and our healthcare system.
Evidence-Based Research on Childhood Obesity
Epidemiological Evidence
Local studies (University of the West Indies & Ministry of Health and Wellness) consistently show high rates of hypertension,
obesity, and type 2 diabetes, strongly correlated with high sodium and sugar
intake and low fruit and vegetable consumption.
Behavioural Research
Surveys show that price and convenience are the main drivers of food choice. Many consumers perceive healthy foods as “too expensive” or “less filling.”
Health Economics Insight
The cost of a healthy diet in Barbados remains among the highest in the Caribbean. FAO estimates show that more than one-third of Caribbean households cannot afford a healthy diet at current prices.
Regional Parallels
Evidence from Mexico and Chile shows that taxes on sugary drinks and snacks can reduce purchases by 6–10% within two years when implemented alongside nutrition labelling and public education. Barbados’ policies could yield similar results if well monitored.
Aggressive Marketing of Unhealthy Foods, Particularly to Children, Exacerbates the NCD
Crisis
Globally, food companies spend nearly USD$14 billion annually on advertising, with over 80% promoting unhealthy products.
Millions of children and adolescents in Latin America and the Caribbean are overweight.
Despite the Barbados National School Nutrition Policy prohibiting such
marketing in and around schools, these efforts persist. This violates existing policy and children's rights to health, as outlined in the Convention on the Rights of the Child.
The Nutritional And Consumption Angle
From a nutrition perspective, the affordability of healthy food is not just an economic issue, it is a public health imperative. A diet rich in fruits, vegetables, legumes, whole grains, and lean proteins is scientifically proven to reduce the risk of Non-Communicable Diseases, such as obesity, diabetes, heart disease, and certain cancers, are key risk factors with diets high in Ultra-processed foods.
High Ultra-Processed Food (UPFs) Penetration
Regional studies (CARICOM/PAHO) show over 50% of daily calories in some Caribbean populations come from UPFs; Barbados follows this pattern.
Nutrient Imbalance
UPFs are typically high in added sugars, refined carbs, sodium, and unhealthy fats but low in fiber, vitamins, and minerals.
Dietary Drivers of NCDs:
Frequent consumption of UPFs contributes directly to obesity, diabetes, hypertension, and cardiovascular disease, which dominate the
local disease burden.
Critical Nutrition Takeaway:
Affordability and availability must coincide with nutrition education and food environment reform to change consumption patterns, not just
prices.
A Robust School Nutrition Policy
A comprehensive and enforced School Nutrition Policy is essential for a healthier Barbados. It offers: